The story of Air Jordans

Air Jordans basketball shoes are already popular today. Since 1984, the wearers say they are comfortable and trustworthy for the court. As it may be, this shoe started to complement Michael Jordan's career with a new designer who creates the next shoe every year.

This is more like shoe than anything else, and so are considered. There are several patterns that include Samples, Originals (OG), Retros, Retro + & # 39; It's important to know when to look for one of the Air Jordans lines.

One of the reasons why Nike approached Michael Jordan for approval was because he was a heavy company who was only running with running shoes. This product family started out in 1984, and they sought to rebuild their brand.

Jordan did not really like the idea at first because it supported other products and did not really like Nike. The agent, however, helped him see the possibility of having his own "Air Jordans" line that better recognizes and helps Nike recover.

The interesting thing is that an athlete's approval generally would not give a firm support to a particular shoe. Most companies do not want to go to an athlete and pay for Jordan because he was the most loyal to Converse and Addidas at that time.

The fact that Michael Jordan was charismatic and many people watched him were part of the reason why Nike approached him. There was always personality and heart. At the time he was a rookie, Nike saw that he could be a star. So they decided to go with him and Jordan finally let go.

When he finally signed the deal, Michael Jordan was able to get a $ 2.5 million relationship with royalties and benefits and lasted for five years. It took a much longer time, and now there are nine different questions about Air Jordans and many other styles like line shots.

After the Seattle Coliseum 1986-87 Slam Dunk race, Nike changed the Air Jordans logo Jump: navigation, search Jumpman logo, which is now on the shoe. However, Jordan 2 was not as well received as Nike thought Jordan was ready.

Nowadays, the Jumpman logo retires as Jordan retreats, and in the recent Jordan 23 the Jumpman logo is small compared to any other shoe. The Air Jordans line was a collection of people and others, as they say, history.